With the news today that Kickstarter was moving from Amazon payments to Stripe Kickstarter is back in the news. In the photography category there are some 1259 photography projects that have been successful, while there are 759 that have not been successful.
The good part about moving over to stripe is that the payments experience suddenly got a whole lot easier, and you don’t have to leave the Kickstarter web site. Stripe looks like a fairly solid company, and if my own experience with trying to use Amazon payments it might be time to review my application to run my own Kickstarter for Projektor. I got hung up in Amazon Payments, I am a company, I have my own EIN, but Amazon payments would not accept it, and not let me have access to it to make sure I typed it in correctly. There is nothing more fun than a logic loop in a program that says something is wrong, and then does not let you fix it. Since then my own Kickstarter has not been deployed because of that.
On the idea of running my own Kickstarter for Projektor I went and did some homework, you can pull up funded and non-funded projects on Kickstarter and review the ones that were successful or non-successful. From the initial data pull it looks like books, unique projects that have a value, and some gallery shows were successfully funded
What does not look like it was successfully funded were requests to purchase new gear, start a photographic company but there were also some really interesting projects in their like photography for breast cancer, 3D objects, and other items that would have been interesting.
I think that in a lot of ways what matters is how well you interact with people on projects. I know that in my history of backing Kickstarter projects the folks doing this are all doing the same thing.
Marshaling their friends to raise the noise level
Last week push (most projects get a lot of funds in the last 24 hours)
Develop a flash community of backers; get them to share on their social media
Show production work in your kickstarter
Offer exclusive content to your kickstarter backers only
Answer questions from the crowd
Keep the project alive by not being too annoying but every couple of days, checking it and seeing what is happening with it
Stripe payments are a good thing as it might open the door for more people who get suck in Amazon Payments like we did. But having a successful Kickstarter project is even better. If you want the list of successful projects click this link, if you want the list of unsuccessful projects click this link. Let us know if you are doing a kickstarter, we might just help you plug it.